Lindsay Lohan’s camp was left steaming after USA Today ran an ad from the American Beverage Institute that featured Lindsay’s mug shot. The ad warned against ignition interlock systems automatically installed in American cars. According to the ad, the institute thinks the breathalyzer is only a good idea for the Lindsay-Mobile.
Lindsay’s forever-pissed attorney, Blair Berk, issued a statement calling USA Today “idiotic” for running the ad.
“USA TODAY is idiotic for running such an irresponsible advertisement, suggesting that drinking and driving is some kind of American ‘tradition’ we should protect. Not identifying that this ad was paid for by the liquor industry is profoundly reckless.
Drunk, old, white businessmen, drunk cougars out for girls night out, and drunk wedding parties should be kept off the roads of America. Lindsay Lohan fully endorses ignition interlock devices that have been well-proven to save lives.”
Fun fact: Blair Berk was the person who was responsible with monitoring the results of Lindsay’s SCRAM anti-drinking ankle bracelet. When Lindsay was arrested last July for drunk driving, the testing company for the bracelet contacted Berk to advise her Lindsay had relapsed. Maybe that entire incident could have been avoided if Lindsay had a breathalyzer installed in her car.
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May 3rd, 2008 at 10:22 am
I don’t know, I think it’s a pretty good idea on any car.
May 3rd, 2008 at 11:17 am
I never read that whole ad until now…wtf do they mean by “let’s stop drunk driving without eliminating our traditions”??
May 3rd, 2008 at 6:41 pm
well, The American Beverage Institute does some fine work.
May 5th, 2008 at 6:07 pm
my friend actually works for a lobbyist who headed this campaign. so funny.